Reach Our Audience!

 

Overview

Vanguard Culture provides quality arts journalism and weekly curated snapshots of the region’s best, most exciting, and unique cultural and culinary events. Advertising or underwriting with us gives you access to a broad audience of over 15,000 culturally savvy, socially conscious individuals who enthusiastically support San Diego’s creative communities. You also send a message to our readers and followers that you, too, support San Diego’s vibrant arts, culture, and culinary industries. Click HERE to read what people are saying about Vanguard Culture.

Demographics

Our subscribers and supporters are patrons of the arts as well as industry professionals from all areas of the visual and performing arts, photography, music, architecture, fashion, film, theatre, and the culinary arts. Arts and culture supporters are known to be passionate and to have above-average disposable income. Aligning your brand with Vanguard Culture is good for your business.

Reach

    • Over 110,000 annual website visitors

    • E-newsletter: Over 15,000 culturally savvy subscribers; over 60,000 monthly newsletter views

    • Over 6,300 Social Media followers (Facebook, Twitter, Pinterest, Instagram)

    • 12 annual events: Vanguard Culture brings together industry professionals and supporters of the visual, performing, and culinary arts by hosting unique events and meaningful networking opportunities in creative settings.  

Publication Calendar

    • Newsletter issues highlight Vanguard Culture events such as Artist @ the Table Series, our professional development series THE FORUM, and special events in the 2019 Season “Catalyst.”

Underwriting and Event Sponsorships:

We offer a broad array of advertising, underwriting, and sponsorship opportunities for our popular, often sold-out special events and programs. We can tailor a package that includes online and event messaging that suits your needs and meets your budget.

Newsletter Ad Specifications: (Minimum 72 DPI)

Additional Information:

    • File Format: JPEG preferred

    • URL: Active link to your website included.

    • Design support available at $50.00 per ad.

Late/cancellation fees, deadlines

    • Labels: Advertising content may be labeled as “ADVERTISEMENT.”

    • Underwriting or sponsorships may be labeled as such.

    • Liability: Vanguard Culture’s is only liable for errors in advertisements when it fails to correct errors the advertiser has plainly marked on the proof by the advertisement deadline. Liability is then equivalent solely to the cost of the portion of the advertisement occupied by the error.

    • Rejection: Vanguard Culture has the right to reject any advertising it deems not aligned with the organization’s mission and vision.

    • Rate changes: Vanguard Culture reserves the right to revise its advertising rates with 30 days’ written notice.

    • Cancellations: The Advertiser may cancel an advertising agreement without an adjustment charge on the date the new or higher rates become effective provided a written notice of cancellation is given to Vanguard Culture before the said date.

    • Deadlines: Digital files due 2 weeks prior to publication.

For more information about advertising, underwriting, and sponsorships, packages or to place an ad, contact Susanna@VanguardCulture.com.